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The Brunswick Beacon and its employees once again set themselves apart from the competition in the North Carolina Press Association 2012 News, Editorial and Photojournalism contest and the 2012 Best Ad Contest.
Winners were announced on Thursday, March 21, during the 2013 Winter Institute and Annual Meeting in Chapel Hill. The Beacon competes in the NCPA’s division C for community newspapers with a circulation of more than 10,000.
“I consider it a privilege to lead such a talented team and to once again be honored with such prestigious awards,” Angie Sutton, Beacon General Manager, said. “We strive to continue to produce an award winning newspaper and to be Brunswick County's number one source of local news.”
The Brunswick Beacon news team won first place in the news coverage category. Judges said, “Great stories! Great visuals! Great writing! Interesting topics! A clear winner!”
The Beacon layout and design team captured first place in appearance and design. Judges said, “Probably the most newsie of the bunch. Good lead stories. Good centerpiece stories with photos. Understanding that a centerpiece package can, and should, break from normal news styles. Good spacing used between the columns. The Tides section helped to push this paper over the edge. The style added a uniqueness that was not present in other entries. The use of the side labels for the topics makes you read what’s going on. Good use of headlines in this section and paying attention to detail. The headline ‘Enter Here’ with the photo of the rustic home with the open door, makes you want to read the story. Nicely done.”
Beacon news staff also won second place in the editorial page category. Judges said, “Nice balance of columns, opinions and letters. Enjoyed the cartoon. When briefs used to finish the pages, the layout does not distract from the page content.”
Beacon reporters also won several individual awards.
Former managing editor Stacey Manning and former staff writer Caroline Curran claimed the distinguished Henry Lee Weathers Freedom of Information Award for circulation under 20,000. This was the fourth time in five years the Beacon under Manning’s leadership claimed the award.
The award was for stories and editorials written about challenging the Brunswick County Department of Social Services board for a number of open meetings and public record infractions.
Sports editor Michael Paul won first place for sports coverage. Judges wrote, “Very well balanced section with nice placement of photos. An advantage over many of the others was the amount of space available and some strong photos.”
Staff writer Rachel Johnson won second place in the general news reporting category for several stories on the murder of a 3-year-old child. Judges commented, “Strong reporting and very well put together.”
Staff writer Laura Lewis won second place in the lighter columns category. Judges wrote, “This writer has found the sixth ‘W,’ which is for wit. Very fun to read and a column I would subscribe to a newspaper to be able to follow along.”
Advertising team claims awards
The Brunswick Beacon advertising team claimed eight awards in the NCPA’s 2012 Best Ad Contest.
Christy Williamson and Dorrie Brennan placed first in the best home furnishings and appliance ad category for their work on a Summerhome Furniture ad. Judges said, “Crisp and compelling.”
Anne Hewett and Brennan won first place in the best apparel-jewelry and accessories ad category for an ad designed for Kimberly Jo’s Boutique. Judges said, “Nice and bold. Good use of an odd shape to draw reader’s eyes to the ad.”
Julie LaMay and Tammie Davis won first place in the best shared page in a niche publication for their Little River shared page. Judges said, “Unlike some multi ad pages, this one actually has a nice graphic tying them together at the top. Makes me want to frequent some of the businesses in the ad section. Nice job!”
Jim Cochran and Keith White won second place for a Clayton Homes ad in the best real estate ad category.
Cochran and Davis’s Tideline Fabrics ad placed second in the best color home furnishings and appliances ad category.
Williamson and White won second place in the best real estate ad in a niche publication for an ad designed for Coldwell Banker Seacoast.
LaMay and White won second for an ad for The Isles in the best restaurant/entertainment ad in a niche publication.
LaMay and Davis also picked up a third place award for an ad designed for North Atlantic Fish Market in the best food ad category.